Our Story
Reign London is the destination for the interior obsessive. Founded through a love of fashion and interiors, our Founder Natalie established the business in December 2020 after working for a number of years in high profile positions within the fashion industry. With a passion for well put together spaces and fashion, Natalie fused her two loves together and Reign London was born. Our commitment at Reign London is to curate and create beautiful pieces that are both functional, desirable and will last for years to come. Whilst also designing in house, we search the globe for the most talented artists and craftmanship to offer you a range of consciously chosen, timeless products which we hope will inspire you to create a home that is brought to life by all our favourite finds.
Welcome to Reign London, thank you for joining us on our journey.
Cleanse Your Space
Step into the 2025 with intention and clarity.
This collection is designed to enhance your ritual of cleansing and renewal, featuring sage, palo santo, and a carefully curated selection of incense burners, catchalls, and dishes. These sacred tools are perfect for clearing away the old energy, creating a fresh, vibrant space, and inviting in positive vibrations for the year ahead. Whether you're setting intentions, letting go of the past, or simply creating a peaceful atmosphere, our edit offers everything you need to elevate your ritual and start the year with fresh, purposeful energy. Let the cleansing begin.
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The ‘Must-Have’ Cushion
Our Orla cushions have been designed to compliment the most stylish of interiors. With their rich texture and simple colour block expression they’re the perfect cushion to compliment almost every interior scheme.
Collections
Must Have Edit
Our latest edit features a shortlist of the ‘must have’ pieces we’re lusting after. From the irregular shape and checkerboard pattern of our best selling Raine mugs, to the locally sourced Vintage pieces from all around the globe, the hand sculpted ceramics made by artisans here in the UK, to our favourite pieces from our new in collection.
Each one has been selected for their lust factor and will be sure to make a great addition to your home.